Blogging has become very popular and has a huge impact on the political scene as well as online businesses. Blogging has continued to grow each year since it was first introduced to the internet with Google’s purchase of Blogger in 2003. But how many of us know how blogging works and why [...]

Barack Obama started using social media and the marketing gurus went "Oh my God, he’s a genius, now all we have to do is use his name to promote this and voila, clients will be lining up to buy social media marketing (SMM) services". Well, it didn’t quite happen that way. And the wonderful case [...]